Translating Creative Vision into Profitable Growth.
Adjacent Space is a merchandising and commercial strategy consultancy for consumer brands and retailers, bridging brand storytelling and commercial discipline to grow more profitably.
merchant by training.
strategist by practice.
Hi, I'm Miranda. Over the past decade, I've led merchandising, buying, planning, and product development across major North American retailers, managing multimillion-dollar P&Ls and bringing hundreds of new products to market.
Through Adjacent Space, I partner with founders and teams on building and executing merchandising and commercial strategies for brands and retailers at any stage. Whether it's fractional merchandising leadership, optimizing your product operations, or planning your next phase of growth, I connect brand, product, and P&L so that growth is intentional, profitable, and built to scale.
BRANDS I'VE WORKED FOR AND WITH
Areas of Focus
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Merchandising & Assortment Strategy
What to sell, how to build the range, and how to keep it productive as you scale.
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Pricing & Margin Optimization
Pricing architecture that protects margin, reflects brand positioning, and is structured to scale across channels.
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Wholesale & Go-to-Market Strategy
Knowing what channels and partnerships to pursue next, which products to lead with, and how to execute without eroding margin.
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Inventory & Commercial Operations
Forecasts, buying processes, and merchandise planning cadences that replace reactive decision-making.
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Category & Innovation Strategy
Identifying which opportunities are worth pursuing, and building the commercial case before you commit. White space analysis, category P&L modelling, and go-to-market sequencing.
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Product Strategy & Development
Bridging brand vision and commercial reality — from concept development and supplier sourcing to costing, margin planning, and launch readiness.
$50M+
incremental revenue driven through assortment strategy, pricing, and go-to-market execution across omni-channel portfolios.
3–12pp
gross margin improvement through pricing architecture, SKU rationalization, supplier negotiations, and disciplined forecasting.
11–20%
reduction in inventory costs through optimized open-to-buy, demand planning, and sales strategies — without compromising sell-through.
Ways to work together
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Fractional Merchandising & Commercial Leadership
Senior merchandising & commercial leadership embedded in your team — without the full-time hire. Ideal for brands navigating a major growth phase, expansion, or commercial transformation.
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Advisory & Project Engagements
Focused, scoped, and outcome-driven. Ideal when you need strategic clarity in a defined area within a defined timeline.
Not sure where to start?
Let’s Connect
If you're interested in discussing a project or ongoing support, get in touch below.